Addis Finder Trading PLC (AFT) is a fast-growing and result-oriented company based in Addis Ababa, Ethiopia. At AFT, we are driven by a commitment to solve pressing challenges and create positive, lasting impacts across industries. Since our inception, we have built a strong foundation by leveraging technology and innovation to modernize businesses.

Starting with sales services and IT solutions we have expanded our operations to deliver comprehensive marketing, advertising, construction, and design solutions through our strategic business units.

AFT is dedicated to delivering exceptional results to its clients while fostering a supportive, inclusive, and growth-driven workplace culture. We operate within key sectors where we aim to make a meaningful impact and drive sustainable development.

We are looking for talented, ambitious, and results-driven individuals to join our growing team. If you have the skills, experience, and passion to contribute to a dynamic and innovative organization, we invite you to apply for our open positions.

Join us in making a difference and advancing your career with Addis Finder Trading PLC!

Job Title: Marketing Officer

Reports To: Manager - Offline Marketing Lead

Location: Headquarter, Bole, Addis Ababa

Responsible for playing crucial role in coordinating various offline marketing initiatives, ensuring brand consistency, and contributing to the overall success of our marketing efforts.

Main Duties and Responsibilities

• Assist in the planning and execution of offline marketing campaigns, including print materials, direct mail, outdoor advertising, and events.

• Coordinate the production and distribution of marketing materials.

• Collaborate with designers and external agencies to create print advertising materials, such as brochures, flyers, and posters.

• Ensure that all print collateral adheres to brand guidelines.

• Support the execution of direct mail campaigns, including list segmentation, content development, and tracking responses.

• Monitor and report on the performance of direct mail initiatives.

• Assist in the coordination of marketing efforts for events, trade shows, and exhibitions.

• Help with event logistics, promotional materials, and post-event follow-up.

• Assist in the management of outdoor advertising campaigns, such as billboards and transit ads.

• Monitor the placement and effectiveness of outdoor advertising efforts.

• Conduct market research and gather data on traditional marketing campaigns and competitors.

• Assist in analyzing data to provide insights and recommendations for improvement.

• Work closely with the Traditional Marketing Manager and cross-functional teams to ensure alignment and seamless execution of marketing initiatives.

• Help maintain brand consistency across all traditional marketing materials and channels.

• Ensure brand guidelines are followed in all marketing activities.

• Assist in monitoring and tracking the budget for offline marketing activities.

• Ensure that campaigns are within allocated budget limits.

Job Requirements

• Bachelor's degree in Marketing, Business, or a related field.

• 2 years of experience in the field of digital marketing.

Competencies and Professional skills required:

• Proven track record in planning and executing successful digital marketing campaigns.

• Strong understanding of digital marketing channels and strategies.

• Experience with digital marketing tools and platforms, such as Google Ads, Google Analytics, Facebook Ads Manager, and email marketing software.

• Analytical mindset with the ability to interpret data and provide actionable insights.

• Creative thinker with the ability to generate engaging content and marketing ideas.

• Excellent written and verbal communication skills.

• Detail-oriented and organized in campaign management and reporting.

• Ability to work independently and collaborate with cross-functional teams.

• Adaptability and the ability to thrive in a fast-paced and dynamic environment.

Desired Personal Attributes

• Teamwork spirit

• Communication and Interpersonal Skills

• Maturity and Professional Attitude

• Initiative and Motivation

How to Apply

Interested and qualified applicants should apply through THIS LINK