Job Expired
Marketing and Business Development Manager
Bethzatha General Hospital
Business
Marketing Management
Addis Ababa
10 years
1 Position
2024-10-12
to
2024-10-19
Business Management
Marketing Management
Full Time
Share
Job Description
Reports to: Chief Executive Officer/CEO
Work Place: - Marketing and Business Development Department
Under the general direction and supervision of the Chief Executive Officer/CEO/, plans, organize implements and controls the marketing and Business Development functions of the Health Services. Ensures that set targets are met and implemented and carries out research and development tasks to identify business opportunities in the sector and facilitates the Hospital’s service development and diversification efforts. In cooperation with concerned work units, ensures that marketing research projects and customer satisfaction surveys are periodically undertaken and the outcome of the surveys is relevant for product development and improvement of customer service
Duties and Responsibilities
Plans, organizes, implements and controls the marketing and Business Development functions of the Hospital.
Compiles comparative statistics and performance indicators of the Hospital periodically; identifies the Hospital’s strengths and weaknesses in terms of key performance indicators including profitability, efficiency, business expansion, employment, etc.…
Ensures that set targets are met and implemented and carries out research and development tasks to identify business opportunities in the sector and facilitates the Hospital’s service development and diversification efforts.
Implements and emphasizes more on Customer Relationship Management (CRM) in its drive to enhance Customer Retention and Loyalty.
Ensures that new service development efforts are based on reliable data and information and are operationally and financially feasible.
Ensures that all organs of the Hospital have prepared and submitted their annual operational plans and budget on time to the directorate.
In cooperation with concerned work units, ensures that marketing research projects and customer satisfaction surveys are periodically undertaken and the outcome of the surveys is relevant for product development and improvement of customer service.
Develops guidelines, standards and prepare critical points used in forecasting of market trends in the operational areas of the Hospital.
Formulates and ensures the study of economic and statistical data in area of specialization, compiles, analyzes, and report data to explain economic phenomena and forecast market trends by applying mathematical models and statistical techniques.
Routinely monitors the external environment for new trends, identification of threats and opportunities and develop business plan.
Co-ordinates the preparation of strategic and operational plans, follows up and monitors implementation of plans and prepares periodic reports.
Carries out environmental scanning to analyze internal and external information.
Coach, mentor and evaluate periodically the performances of employees within the Service and make sure that they acquire the necessary skills and training
Job Requirements
Qualification Requirement
Education
Education MA/BA in Marketing Management/Business Management or other related fields
Work Experience
10 Years Related Experience, 6 Years in Supervisory Position
How to Apply
Submit your CVs in PDF format to lidiya.ashenafi@ethiojobs.net. Please include "Marketing and Business Development Manager" in the subject line of your email.
Fields Of Study
Business Management
Marketing Management
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