Job Expired
Marketing & Research Deputy Manager
Habesha Cement Share Company
Business
Marketing Management
Addis Ababa
10 years - 12 years
1 Position
2024-09-21
to
2024-09-26
Marketing
Business Administration
Full Time
Share
Job Description
Marketing and Research Manager is responsible for developing and implementing marketing strategies that align with the company's goals while conducting in-depth market research to inform decision-making.
Duties & Responsibilities
Conduct qualitative and quantitative research to gather insights on market trends, customer preferences, and competitive landscape.
Analyze data to identify opportunities for product development, positioning, and pricing strategies.
Prepare comprehensive reports and presentations to communicate findings to stakeholders.
Collaborate with senior management to define marketing objectives and develop strategic marketing plans.
Identify target markets and create customer segmentation strategies.
Develop and manage marketing campaigns across various channels (digital, social media, print, etc.).
Oversee brand positioning and messaging to ensure consistency across all platforms.
Monitor brand performance and make recommendations for improvements.
Manage relationships with external agencies, vendors, and partners.
Track and analyze the effectiveness of marketing campaigns using KPIs and metrics.
Utilize tools like Google Analytics, CRM systems, and social media analytics to assess performance.
Adjust strategies based on data-driven insights to optimize ROI.
Lead and mentor a team of marketing professionals, fostering a collaborative environment.
Delegate tasks effectively and ensure team members have the resources needed to succeed.
Conduct regular performance reviews and provide constructive feedback.
Develop and manage the marketing budget, ensuring efficient allocation of resources.
Monitor expenses and report on budget performance regularly.
Work closely with stakeholders & teams to align marketing efforts meet with overall business objectives.
Present research findings and marketing strategies to management team.
Stay updated on industry trends, emerging technologies, and best practices in marketing and research.
Attend trade fair, conferences, and networking events to enhance knowledge and professional connections.
Job Requirements
Education: Bachelor’s degree/Master’s degree in Marketing, Business Administration, or a related field.
Experience: 12/10 years of experience in marketing, market research, or a related field with 3 years managerial experience.
Strong analytical skills with proficiency in data analysis tools.
Excellent written and verbal communication skills.
Proficiency in digital marketing platforms
Creative thinking with a strategic mindset.
Ability to work collaboratively in a fast-paced environment.
How to Apply
Application is only through THIS LINK or via email: recruitment@habeshacement.com
Please send your credential/CV in a single PDF/Word format
Write the position name you apply for on the headline/Subject of your email and also make sure that your file/CV is named by your full name
Fields Of Study
Marketing
Business Administration
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