Basic Function of Position:

The Strategic Content Coordination Specialist (SCCS) works under the direct supervision of the Information Officer or Public Affairs Officer (PAO) designee and supervises (Strategic Content Coordination (SCC) assistants. Oversees online public engagement through the Mission’s digital properties (social media, mobile). Oversees the selection and production of strategic content for distribution in multiple digital and traditional formats to Ethiopian audience groups. Develops the policies, procedures, and guidelines necessary for Mission use of evolving digital technologies. Coordinates Public Diplomacy (PD) strategic planning, audience research, and program evaluation and measurement. Develops on-the-job training for Mission staff participating in online engagement. Develops policies, procedures, and guidelines for external Mission communication in crisis situations.

Job Requirement

• Required Education: University degree in communications, business, marketing or local equivalent is required.
• 2. Required Experience: T
• his position requires at least four years of progressively responsible experience in a multilingual, multicultural or multinational commercial or communications enterprise with public engagement, market research and analysis, and project management as significant components of the job.
• Experience must include designing and executing information/marketing/advocacy campaigns using multi-faceted (multilingual, multimedia) digital and traditional formats.
• 3. Language Requirement: Level IV (Fluent) speaking/reading/writing of English is required.
• Level IV (Fluent) speaking/reading/writing of Amharic is required.
• (You are required to pass the English Placement Test (EPT) that is conducted by the Human Resources Office).

Skills and abilities: 

• Analytic skills: Must have strong analytic skills to identify target audiences, understand their sensitivities and identify the best strategic content and delivery means to influence them in support of U.S. policy objectives.
• Must be able to perceive the emergence of new influencers and changing preferences in information consumption; to assess the impact of evolving content formats and delivery channels; and to lead cross-section analysis to modify approaches for enhanced outcomes. Must be able to analyze Ethiopian communication trends as the basis for projecting future SCC human resource skills and budget requirements.
• Communication / Interpersonal skills: Must be able to lead PD and other Mission discussions of priority engagement, strategic content, and appropriate dissemination, to reach consensus and to recommend optimal course of action to PAO.
• Must have excellent customer relations, interpersonal cross-cultural communication skills, and be able to engage key Ethiopian communications, broadcast, marketing analysts and ministry officials.
• Must be able to create and host online conversations designed to build relationships with the public on foreign policy issues.
• Must be able to tailor communications to fit formal and informal situations and different ethnic, religious, and linguistic cultures.
• Must have excellent written and oral communication skills, including the ability to develop, write, and edit materials for broadcast or digital dissemination in both English and Amharic.
• Must be able to speak publicly and interview for evaluation purposes.
• Must be able to brief U.S. officers and visitors on local communication patterns and optimal dissemination of strategic content. Must be able to interpret between English and Amharic for professional briefings.
• Management skills: Strong management skills are required, including the ability to develop policies, procedures, and guidelines in response to changing communication technologies, formats, and internal Mission preferences for sharing strategic content; the ability to convene groups, reach consensus, and develop recommendations are all required. Must be able to manage projects and oversee budgets, schedules, and daily operations to produce, adapt, and disseminate time-sensitive content, through preferred channels for optimal target audience impact. Must have good supervisory skills and the ability to obtain results from employees and contractors in order to maintain project objectives and meet deadlines. Must be able to develop and organize training for SCC unit, PD and Mission personnel on use of digital engagement tools and SCC unit on crisis preparedness. Must be able to finalize agreements with partner institutions and manage their fulfillment.
• Technical skills: Detailed knowledge of and ability to use social media, digital, and mobile platforms, graphic design and photo editing software, photo and video sharing sites, podcast creation, and basic photo and video skills are all required. Must have good numerical skills to be able to use and develop statistical analyses of audience segments and report impact of PD operations. Must have knowledge of how digital platforms are managed, to include software licenses, role based per missioning of accounts, management of accounts, and various levels of functionality built in to manage these platforms. Good keyboarding, data entry skills, and excellent familiarity with electronic discovery tools (Internet and Google analytics), and standard information retrieval practices and procedures are required. Must be able to use Microsoft Office and PD-specific software, databases, and reporting tools. Full understanding of PD-specific funding authorities and their planning and reporting tools is required.

SALARY: Ordinarily Resident (OR): Position Grade: FSN-10, – 18,740.00 USD per year.

Not Ordinarily Resident: FP-05

*Final grade/step for NORs will be determined by Washington.

How to Apply

• NOTE: For ordinarily resident employees, salary will be paid in local currency using the established exchange rate.
• Basic Function of Position:
• OPENING DATE: August 9, 2021
• CLOSING DATE: August 23, 2021
• Availability: Must be available to travel throughout Ethiopia to develop professional contacts in areas of expertise and to strengthen internal Mission strategic content sharing.

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