About DMI

Development Media International (DMI) delivers media campaigns aimed at changing behaviours, promoting health and saving lives in developing countries. We are the first organisation to scientifically demonstrate that mass media can increase life-saving behaviours. DMI recently published the results of its 5-year, £7m randomised controlled trial in West Africa which showed that 56% more children were taken for treatment for malaria, 73% more for diarrhoea and 39% more for pneumonia following exposure to our campaign. Modelling indicates that over 3000 lives were saved during the campaign and that our approach is one of the most cost-effective ways of saving children’s lives.

 DMI’s head office is situated in London, UK. We have a permanent presence in Burkina Faso, Mozambique, and Tanzania and also currently operate in Mauritania, Mali, Côte d'Ivoire, Niger, and Chad. We are now expanding our operations in East and Southern Africa. We have two priorities: first, to continue to generate ground-breaking research (we are conducting another randomised control trial in Burkina Faso, this time to measure our impact on contraceptive uptake), second, to take these proven strategies to scale, saving as many lives as possible. We work across a range of health issues, including child survival, reproductive health, nutrition and hygiene, and early childhood development.

Development Media International (DMI) delivers media campaigns aimed at changing behaviours, to promote health and save lives. In Ethiopia, DMI is working in a consortium with the Family Guidance Association of Ethiopia (FGAE), Marie Stopes Ethiopia (MSE), the International Rescue Committee Ethiopia and Humanity & Inclusion to expand access to modern contraceptives and sexual and reproductive health services, particularly for the most underserved women and girls.  This project is funded by the United Kingdom Department for International Development (DFID) and is called Wish2Action.  The consortium lead is the International Planned Parenthood Federation.  DMI’s role primarily focuses on demand creation, and includes the development of radio and video content, as well as other media outputs.

Job Description

• DMI is looking for a Senior Campaign Manager to play a critical role in the development and delivery of this campaign in Ethiopia. As a senior member of a newly established country team, the Senior Campaign Manager will be expected to input into all aspects of DMIs programme, from design and production of campaign outputs, to engagement with local and national stakeholders and consortium partners.
• managing the development of scripts and their translation into national languages; overseeing the production of radio content; organising the pre-testing of content at community-level; distributing content and ensuring it is being aired per the broadcast schedule.
• This is an operational position, suited to someone with previous experience working in social behaviour change communications (SBCC), mass media, or project management (in particular in public health). A proven track record of leading complex productions/projects would be a strong advantage.  A commitment to promoting the sexual and reproductive rights of women and girls is obligatory.
• The role will include extensive travel within Ethiopia (Oromia, SNNPR); during the most intense campaign periods this could be up to 50% each month. There may also be some occasional travel to regional meetings outside Ethiopia (once or twice a year). The position is open to all Ethiopian nationals who have the right to work in Ethiopia.

More specifically, the Senior Campaigns Manager’s role will include the following responsibilities:

• Together with the Regional Director, scope, plan and execute DMIs national level activities under the WISH2Action programme, working to and maintaining internal planning documents and ensuring internal and external deadlines are achieved;
• Contribute to the effective financial management of the programme, including carrying out monthly budgeting and forecasting;
• Represent DMI at external meetings including with Federal and Regional Government representatives, donor and consortium partners, technical working groups and external events as required;
• Capture and analyse quality data from across the programme, ensuring robust monitoring systems are in place to inform programme delivery, and that the programme of work is reported on to a high standard internally and externally;
• Liaise with local media providers, including establishing and managing relationships, developing contracts, distributing content and monitoring delivery;
• Engage with consortium partners to ensure that DMI’s work and outputs are strategically and programmatically aligned with the WISH2Action project priorities;  
• Adapt and amend content for programme delivery, working with partners to develop (radio & television) scripts, ensuing they are fully appropriate in the Ethiopian context, and overseeing translation into national languages;
• Oversee the production of radio content, working with producers, sound engineers and actors to record spots;
• Manage the pre-testing of content, working with FGAE and MSE local offices, reigonal health offices, local officials and communities to arrange and deliver focus groups to test messages;
• Own distribution strategy and broadcast schedule, ensuring content is shared with media partners, broadcast and monitored effectively;
• Other tasks as required by DMI.

Reports:-  to Regional Director

Terms:- We anticipate this role running in line with the programme, currently planned to end in August 2021

Qualification

• At least 5 years’ relevant professional experience working on national-level programmes in Ethiopia, whether in the private or NGO sector, ideally as part of a public-health intervention;
• In-depth knowledge of media landscape in Ethiopia, evidenced by prior experience working on media-based SBCC campaigns, in mass media, or in radio production;
• In-depth knowledge of Ministry of Health policy, management systems, and decision-making processes;
• A proven track record of leading complex productions/projects;
• Excellent organisational skills and attention to detail, including the ability to work with detailed planning documents such as project plans and broadcast schedules, and maintain accurate records of complex information;
• Strong communication and interpersonal skills supporting engagement with stakeholders from community- to government-level;
• Self-motivated, able to manage own tasks, prioritise workload and deliver to deadlines;
• Strong intellectual ability, as evidenced by a good degree or similar qualifications in a relevant field and performance at interview.
• Commitment to promoting the sexual and reproductive rights of women and girls is obligatory.
• Able and willing to travel up to 50% within Ethiopia;

 Desirable knowledge, skills and experience 

• Experience in global health/family planning /sexual and reproductive health and rights (SRHR) programming;
• Experience working closely with the Ministry of Health, strong networks at regional or national level;
• Experience in radio production, script writing or the community radio sector;
• Experience or knowledge of qualitative research including focus group research;
• Ability to speak Amharic and/or Afaan Oromoo (preferably both).
  
• Strong command of written and spoken English.